Horacio Pagani awarded Compasso d’Oro Prize
The prize, arranged by Italian ADI – Associazione per il Disegno Industriale, was assigned by an global jury, who selected the 20 ideal objects in the several groups.
Proven in 1954, the ADI Premio Compasso d’Oro — Golden Compass Award — is the world’s oldest and most distinguished style and design award, centered on an thought by Gio Ponti to highlight the worth and quality of products and solutions made in Italy.
The award presentation ceremony was held on 20 June at the ADI Design Museum in Milan which will host an exhibition of all the items entered for the 2022 award, from 21 June to 11 September. As a end result, the Huayra Roadster BC is now element of the ADI Compasso d’Oro Assortment.
Horacio Pagani’s method and fashion distinguished on their own in the “Design for mobility” category thanks to the get the job done on the Huayra Roadster BC project, explained by Horacio Pagani as “an severe inspiration drawn from splendor and scientific research in all its forms”.
Produced in 2019, the Roadster BC is the result of meticulous operate on the car aesthetics and obsessive awareness to specifics, to create a one of a kind Pagani auto that would provide an incomparable driving experience.
The consequence is an audacious, exuberant vehicle, handcrafted in line with Leonardo da Vinci’s concepts of Artwork and Science, elementary aspects that variety the foundation of the Pagani Automobili creative philosophy.
“For me it is an honour to be recognised as one of the greatest designers and an excellence of Italian style by the ADI jury,” Horacio Pagani commented, “but I want to strain that this award will have to be shared with the Pagani layout and engineering crew that has labored by my side ever considering the fact that this great adventure began. With no their frank and consistent comments, the enthusiasm they set into their do the job every single working day, none of this would be feasible.”